A new type of agency! Digitalizm® helps clients’ brands become an intrinsic part of consumer’s digital life.
We work with forward thinking brand owners and retailers to transform their consumer relationships — and their bottom line.
We have a reputation for being at the cutting edge of digitally centered strategy and integrated marketing solutions.
Our team’s extensive blue-chip client side experience gives us a profound understanding of our clients’ business needs.
The consumer’s digital world knows no boundaries and so we work seamlessly across borders.
Digitalizm® Ltd. is one of the fastest growing digital marketing agencies world-wide with headquarters in London.
We help to grow your top and bottom line by creating cutting edge digitally centered business strategies and integrated brand communications.
We equip decision makers with the strategic insights and tactical tools that they need to plan for and carry out lasting digital change management. We will consider different approaches so you can decide what will work best in your company and the mind set of your staff to embrace this digital change. We will provide advice, tools, and resources for carrying out change initiatives that will directly affect your margins, customer base, and security and future growth.
Our clients often request advice about how to structure their organization for digital and social success. We advise on how to create the right digitally capable organisation using a variety of trusted tools.
We fully customize each project design to ensure your finished product accurately reflects who you are and your unique qualities and services. We help clients to set up digital processes/ architecture, templates and a complete range of digital solutions. Whatever your performance requirements – we can support you.
Developing a strong brand is about creating an emotional connection with a consumer by translating the corporate vision, values and culture digitally. The advantages of owning a strong brand are clear; the path to building one has its challenges. Too often we look externally to assess these challenges and not enough attention is being spent looking internally. Internal branding is as critical to business success as the brand you present to your external audiences.
Our team of experts can advise and help you select the best and most cost effective digital routes to market for your business that deliver measurable results. We will help you to determine the right mix of routes to your consumer in the digital age. In particular we will advise you in establishing a best in class, efficient, sustainable E-commerce.
Our Business Design team will partner with you to take your digital vision and make it real, designing the business processes, platforms and services to power it, and driving the change management needed to make it happen. We make every effort to understand your needs and create a tailored digitally centric business model and adapt your existing business processes & systems to the new environment.
Identifying the best and prospective customers – the ones who will generate the highest returns in terms of profit for your brands becomes even more critical to success. The expanding range of communications has changed not only when where and how marketers reach customer targets, but also how to go about assessing their value.
We can conduct segmentation of digital consumers to help companies understand the different groups that use their products and services. The most important part of social media is the ability to listen to what people are talking about. We have our own research tool DIGITAL LISTENNING that helps us to do just that. We can help brands & companies to monitor what consumers say online in blogs, forums and social media.
We help consumer goods and services companies develop an integrated view of customers, powerful segmentation and how to transform those insights into the digital landscape and how brands can influence more meaningful connections with customers. We have our own research tool DIGITAL LISTENNING, that can identify relevant content and conversations defined by keywords from social media sites such as blogs, social networks, forums & blogs.
It’s essential to get a deeper understanding of customers and how they live and consume information in this digital world. Market and industry trend information and analytical insight are a necessity for any business to maximize digital marketing opportunities and return on investment.
Digital touch points provide closer, more targeted, more engaging and more measurable interactions between brands and consumers. Therefore no brand today can afford to view digital as an add on to the marketing mix. On the contrary, digital should be the life and soul of any engaging marketing strategy and campaign.
Our Innovation Strategy practice takes our world-class creativity and strategic thinking and applies it to the future of your business. We’ll help you test your ideas in secure online labs which allow your products to be fine tuned with quality consumer input via our Digital Consumer Labs tool. This tool is an ideal way to explore consumer trends, co-creation techniques and consumer product testing and drive reviews.
Our pricing strategy is tailored to specific segments of the market i.e. digital promotions and E-commerce.
DIGITALIZM – No products launched today would be complete without a strong digital element. We are pioneering the latest digital methodologies to ensure consumers see the wow factor and generate buzz and demand.
Digital Marketing promotes brands using all the digital advertising channels to reach consumers. We analyse the mix you need to make the most of your digital presence and get the best ROI. DIGITALIZM look at your digital presence and analyse what digital media components are needed to maximise your organisations online opportunities.
Digital strategy offers brands and companies new and unique ways of engaging with their customers and audiences to a far higher level than has been previously possible. Well-conceived digital strategies and campaigns will push brands forward in the awareness of their audience and lead to lasting adoption. Our approach to developing digital strategies for brands and companies is to bring them alive using the EVOLVE methodology.
The rise of new technologies and increased channel fragmentation makes reaching consumer targets more challenging than ever. More and more consumer packaged goods manufacturers and retailers are finding that micro-targeting strategies — traditionally employed by specialized business — are unleashing new, deeper insights into their customer targets enabling them to grow brands in creative and profitable ways.
We work across all customer touch points creating a consistent, high-level brand experience based on in-depth customer understanding. You need a clear digital strategy that improves the quality and reliability of your digital touch points and delivers the experiences that your customers demand. We understand the intricate details of how the different digital touch points interact.
With digital media planning, we make sure your budget is spent accordingly, which produces effective and successful results for you and your business, as well as working directly with you to make sure you reach your expectations maintaining a professional relationship.
We apply skilled ATL knowledge of our team, and create a 360 degree scalable through the line big ideas which can work in every channel and touchpoints. The challenge is to produce creative, compelling copy that reflects the visual element of the campaign.
Each of your customers is unique, with their own passions, needs and priorities. With this in mind, we develop and deliver personalised communications that deepen their engagement with your brand, with tailor-made content that stimulates higher response rates. We create compelling and delightful digital experiences.
Affiliate marketing is the key to exposing your brand to a new range of potential consumers. Co-branding is being used increasingly by companies large and small to raise awareness, create synergy and generate sales especially in the online world.
A visual brand identity creates an emotional connection, and reflects the brand positioning and desired image. Our brand identity process starts with an analysis of the business needs and ends with the application of the brand identity to several pieces of marketing communication. Consistent visual assets go a long way toward creating a distinctive and identifiable brand.
Multi-sensory branding establishes an emotional connection between your brand and the consumer. Major companies are capitalizing on the connection between scent, memory, sight, sound and emotion. The more senses used to connect with a brand, the more powerful that connection becomes.
The most valuable asset of any business is its brand. We specialise in distilling the essence of your company into a simple graphic design to meet the criteria of being reproducible anywhere and able to symbolize your company in any context.
Our philosophy is to create communications that are targeted to prompt the desired response and make the customer feel that the brand understands and responds to their needs. For each communication, we’ll leverage the insights we hold on your customers to identify the optimum content, messaging and targeted approach to maximise response rates.
Our campaign ideas and solutions embrace the most appropriate platform by seamlessly blending the different touch-points into a highly personalised experience. Whether its harnessing the power of social media, mobile, interactive experiences, web, email, print or content creation, we ensure you get the outcome required.
Whether you're rolling out a marketing campaign, launching a product or revitalizing your brand – without a big idea, it’s likely that it won’t be memorable or particularly effective. We create big ideas working on a 360 degree approach across all digically centric touchpoints that make the campaign messaging more powerful and memorable.
DIGITALIZM works to streamline the consumer journey: making it simple, intuitive, human and engaging. Our multidisciplinary team of user experience architects and specialists work with clients to better design, structure and enhance digital properties to deliver the best experience for consumers.
We recognise that we often have just seconds to engage our customers, and so every piece of communication needs to have a compelling and creative idea. We seek to blend the magic of a strong creative concept to grab your audience’s attention, with the logic of targeted personalised content to ensure it’s always relevant. With the growth of digital channels, we explore ways in which the creative idea can generate interactivity with the customers.
Identify the messaging hierarchy. What is the most important motivating factor in the campaign that will motivate people to convert or engage? Through every stage of our creative thinking, we seek ways of making the communications relevant through personalisation and intelligently targeted content.
Our creative team can transform your campaigns creating instant recognition of a corporation, product or service through the consistent application of visual or design elements. We can develop guidelines that build on the look, feel and visual elements.
More than ever, marketing teams need end-to-end content and campaign capabilities to create, deliver, track and optimize programs across multiple channels. We work with you to plan and execute incredibly effective campaigns.
We carefully analyse the effect of our campaigns to ensure that we understand the value generated and the behavioral changes that we’ve inspired. This process of continual evaluation enables us to deliver tangible value and provides total control of our campaigns.
A team of diverse and challenging experts pushing the boundaries of digitally centric strategy and integrated campaign management– who speak the same language as you!
Delivering your thoughts, to your customers. They can prove to be very lucrative if written and released in the proper way. Blogging plays an important role in social media and builds relevant content on your website for search purposes, web site traffic generation and SEO.
We are experts in harnessing the collective power of your target consumers to generate break through ideas using digital co-creation labs. By using co-creation we are able to generate thousands of new ideas from a global community of creative individuals, giving it a huge amount of content to inspire future marketing activities.
With organic search commanding a huge share of all internet traffic, promoting your website in search engines is more imperative than ever. SEO opens up your products and services to new customers, putting your business in front of the widest possible audience. Whether through paid or natural search, we make sure you’re at the top of their list. SEO brings increased sales, increased profitability, and increased cost efficiency for our clients.
Mobile Marketing is the fastest growing channel and taking a strong lead. We can devise mobile marketing campaigns as part of your digital marketing strategy and engage with your audience in an interactive and engaging way at the right time, in the right place. Harness the potential of this powerful channel. We can help you to maximize the opportunities mobile marketing brings with the production of apps for all platforms (android,ios etc.).
Developing corporate video productions that answer our client’s communication needs, our videos and campaigns can be viewed across multiple media platforms. We connect target audiences with key business messages in memorable and effective ways that are impactful and engaging. These powerful tools can generate leads and sales, raise awareness and add value in ways that traditional media can't reach.
We offer a completely managed digital media buying and planning service to ensure that your digital marketing budget is spent as efficiently and effectively as possible. The entire online media buying requires a greater level of understanding due to the vast complexities and varied methods of delivery – our experts are here to help you make sense of it all.
Viral marketing campaigns are an amazing way to generate a huge amount of buzz and brand awareness whether they are carried out online or offline Our creative team enjoy creating successful viral marketing programs to create viral messages that appeal to individuals with high social networking potential and that have a high probability of being spread by these individuals in a short period of time that help market your business or cause.
If your potential clients are looking for you online. We can help them find you sooner. Our highly skilled team of web designers can design a dynamic website that is informative and branded user experience that ensures they stay online with you longer. We can enable you to gain market insights by capturing your visitors profile data and reporting on their site browsing behaviors and particular areas of interest.
Creative ideas, perfectly executed. We can design and produce a whole array of activations from brand led events to in-store to experiential road shows that connect, inform, influence and inspire mindsets. Our highly creative, efficient and passionate team will provide a full service approach from conception to production.
Our dedicated team has the expertise and experience to help you thrive in a connected, digital world. DIGITALIZM connects brands with consumers by building communities, reaching influencers, and developing exceptional, user-centric content. One of our core strengths is the implementation of social media strategies for clients. This experience has given us insight into how to shape strategic social media plans that fit our clients’ needs and objectives.
The creation of any content is a reflection on your brand and should therefore be carefully considered. By learning more about our customers, products and services, we are able to focus on delivering structured copy that reflects your brand values and proposition, whilst delivering the correct messages. Our experienced copywriters produce bright, brisk copy that isn’t an effort to read.
Email marketing can be an effective way of building an emotional connection with your audience. Our expertise stretches from producing effective email marketing strategies including design and content; campaign tracking to detailed response reporting. Email marketing works particularly well when executed as part of an integrated campaign as this builds a holistic customer experience.
Both textual and visual content play a valuable role in user or visitor experience. We can source visual content and design that can help build brand and company reputations online. Some content types deserve focused keyword optimization and link building attention and asking the right questions when sourcing content for search engine and social media optimization can reveal substantial assets.
Whether you are looking for new marketing collateral, or printed products, DIGITALIZM can provide flexible solutions in a wide range of areas. We have a huge amount of experience in delivering quality design for print solutions and understand the role of printed communications within the context of a multi-channel marketing strategy. Whether you require brochures, flyers, press kits or point of sale, you can be sure DIGITALIZM will deliver the goods.
Social gaming allows marketers to create is an experience around the brand which is inherently more memorable than simply showing an advert. To interact and involve the brand with an experience is immensely invaluable and develops an affinity to the brand.
Our digital team is highly experienced in analytics. You can have confidence in our ability to analyse websites; developing and implementing the best strategies for our clients on an individual and unique basis. Reporting should be a key part of your digital strategy. It highlights the performance levels of your site and campaigns so appropriate action can be taken if needed.
Whether you use a customer database, contact management software or sophisticated customer relationship management (CRM), having the right tools can help you understand your customers better and market more effectively with success. We can help you identify your needs and requirements and manage the process easily.
Our vision of true performance-driven CRM is more than just optimising profitability, revenue and customer access. It is of providing you with the tools and methods to empower you to build lasting relationships with your existing and future customers and prospects through continuous improvement. This is based on the ability to understand, manage and anticipate customer needs and provide personalised engagement scenarios for each one of them.
Internal branding focuses and harnesses the power of an organization’s culture to build a strong brand. This broader, more approachable framework of branding enables organizations of all types and sizes to build a strong brand no matter the size of their marketing budget. We believe engaged employees create engaged customers. Internal brand building is an innovation that connects employees with customers and that’s where our expertise can add value.
Innovative mobile platform supporting Beeline integrated marketing activities in 2013
Develop new, fully digital, process allowing moms to book kids room at McDonalds for her kid birthday party.
To promote McCafe Coffee To Go program in line with brand communication platform “McCafe helps me to enjoy my favorite city I leave in”.
Launch a tasty new flavour for Danone kids brand Rastishka with a much wider brand appeal to children between 6-12 yrs old.
Launch Pantene’s revolutionary new product and help build the brand’s image as a beauty expert.
With McDonald’s adding apple slices to Happy Meal, our aim was to increase awareness of the product as a healthy and well-balanced option for kids between 7 to 10 years old and contribute to children’s interest in fruit.
To drive consumers to Exoderil when they have a nail fungus infection by educating them about the treatment and the products. Most consumers only need information when they face the problem and most of them use Internet to understand what to do.
Strengthen Tchibo image as a world renowned coffe e expert and support launch of Tchibo 100% Arabica assortment.
“Digital” is no longer a trend but an indispensable part of consumers’ everyday lives. However, most brands lag behind consumers in their digital activity.
Digital touch points provide closer, more targeted, more engaging, and more measurable interactions between brands and consumers. Therefore no brand today can afford to view digital as an “add-on” to the marketing mix.
On the contrary, digital should be the heart and soul of any engaging marketing strategy and campaign.